THE RESURGENCE OF THE BARBERSHOP SHAVE
June 18, 2021
There was a point in time when a man almost always enjoyed his shave at the barbershop. Unfortunately, with the emergence of the disposable razor, those glory days of grooming indulgence were replaced with the chore of home shaving. Luckily, over time, the barbershop shave has reemerged as a modern day indulgence for men. Today we look at why the popularity of the barbershop shave has come full circle and why more and more men are kicking back in the barber’s chair to enjoy one of life’s little grooming luxuries.
In the days before disposable razors a trip to the barbershop almost certainly meant that a man would be getting a shave as part of his service. Maybe even some blood letting if he was so inclined, but more on that another time. A shave was a grooming luxury and a regular glide of the barber’s blade was regularly afforded by societies upper classes. An up-kept clean shaven appearance was a sign that a man held status and could afford the luxury of timely grooming at the barbers.
At the turn of the twentieth century the emergence of the disposable safety razor ushered in the period of DIY home shaving. The safety razor reduced the level of skill needed for an injury free shave and this reduced the reliance on professional barbers for men’s shaving. The experience of the barbershop shave was forgotten and shaving became nothing more than a chore squeezed into the morning routine of some men.
In recent years there has been a real resurgence in traditional style barbershops and barbershops offering traditional services like cut-throat shaves. The barbershop shave is drastically different to what most men have ever experienced and the master barber understands aspects of shaving that most men never even knew existed. One of the driving forces behind this shift back to full service barbering is modern man’s attitude towards the shave. The men of today know that the barbershop shave is not rushed, it is not a chore, it is a break from the grindstone, something special and an experience to be enjoyed.
Have you experienced a barbershop shave for yourself? Join the growing number of men who know the difference and who trust in our team of master barbers for a shaving experience like none other. Try for yourself seven days a week at Morisset Square.